Buying a Product for an Anticipated Consumption Situation - Observation of...
International Journal of Wine Business Research, Volume 26, Issue 4, October 2014. Purpose The purpose of this study is to measure the product involvement of wine buyers and to examine relationships...
View ArticleBeyond the Negative Relation between Return and Conditional Volatility in the...
International Journal of Wine Business Research, Volume 26, Issue 4, October 2014. Purpose This paper attempts to examine fine wine’s safe-haven status with respect to US equity movements....
View ArticleThe winemaker as entrepreneurial marketer: an exploratory study
International Journal of Wine Business Research, Volume 26, Issue 4, October 2014. Purpose Through the lens of entrepreneurial marketing theory this study examines everyday business practices of...
View ArticleWebsite-Reflected Operating Characteristics of Wineries’ Wine Clubs
International Journal of Wine Business Research, Volume 26, Issue 4, October 2014. Purpose Empirical research identifies the distinguishing operating characteristics of wineries that employ what is...
View ArticleIssue 26(4) Editorial
International Journal of Wine Business Research, Volume 26, Issue 4, October 2014.
View ArticleHow aspects of a wine’s place affect consumers’ authenticity perceptions and...
International Journal of Wine Business Research, Volume 27, Issue 1, March 2015. Purpose Purpose – This research explores how two aspects of place affect consumers’ authenticity perceptions of a wine...
View ArticleResilience in the context of Italian micro and small wineries: an empirical...
International Journal of Wine Business Research, Volume 27, Issue 1, March 2015. Purpose The subject of organisational resilience has drawn the attention of numerous researchers in the past decades....
View ArticleAnything but typical: how consumers evaluate origin products based on their cues
International Journal of Wine Business Research, Volume 27, Issue 1, March 2015. Purpose A recent stream of research has focused on typicality associations – those that bring origins and products...
View ArticleEditorial Issue 27(1)
International Journal of Wine Business Research, Volume 27, Issue 1, March 2015.
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